Milestone 2
Design Problem And Target Population
Target Population
Who wants to have food but cannot take so much quantity of that kind of food.
Research Method
Who Were The Interviewees?
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Five students (age, 18-30)
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One professional woman (age, 50-60)
Themes of The Questions
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Why or why not they buy the food which exceeds the quantity they can deal with?
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Why they cannot finish their food, even wasting them?
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What kind of the problems they may encounter?
Affinity wall
Analysis
Key Findings
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When there is a discount, people tend to buy more than expectation.
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Because of people's forgetting, the hoarded food usually haven't been finished until it is expired.
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People are willing to share the food that they can't finish but is well-preserved with someone they familiar with(friends and families).
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When planning to buy something, people tends to refer to the comments from friends or information on the internet or DM.
Take-Away Message
What would be the focus of your design?
When the food we want to buy is in a big quantity or we can't finish the food before the expiration date, we need to find someone to share quickly and conveniently.
What do you want to know about more?
People's willingness to share food with strangers.