Milestone 2
Design Problem And Target Population
Target Population
Who wants to have food but cannot take so much quantity of that kind of food.
Research Method
Who Were The Interviewees?
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Five students (age, 18-30)
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One professional woman (age, 50-60)
Themes of The Questions
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Why or why not they buy the food which exceeds the quantity they can deal with?
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Why they cannot finish their food, even wasting them?
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What kind of the problems they may encounter?
Affinity wall
Analysis
Key Findings
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When there is a discount, people tend to buy more than expectation.
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Because of people's forgetting, the hoarded food usually haven't been finished until it is expired.​
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People are willing to share the food that they can't finish but is well-preserved with someone they familiar with(friends and families).
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When planning to buy something, people tends to refer to the comments from friends or information on the internet or DM.
Take-Away Message
What would be the focus of your design?
When the food we want to buy is in a big quantity or we can't finish the food before the expiration date, we need to find someone to share quickly and conveniently.
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What do you want to know about more?
People's willingness to share food with strangers.